VW Rabbit is Back!

I am among one of the many fans of Crispin Porter + Bogusky but the VW rabbit campaign got stale as I traveled from city to city. Let's start with the New York. Public nusiances, turned city mascots, the rat and the pigeon are side by side with the Rabbit. In Boston, the lobster and clam welcomes Bostonians to Rabbit. I think this campaign could be more interactive. Having lived in both cities, I do not feel like the animal choices really correspond with positive relationships or a strong emotional connection.